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Being brought in to be the lone apparel designer on the fastest growing workwear brand in the UK could seem a daunting task but this task is one That I relished. My time at Scruffs Hardwear was rewarding, gradually updating and growing the whole range. helping the brand to be named 'On the tools' workwear brand of the year 2016.


Challenge

Design fashion inspired workwear for the modern tradesman. Update current best selling line.


Solution

Take a functional trouser and update it with some fashion styling. Taking cue's from the fashion world from brands like G-star, Diesel and Jack Jones. Whilst still keeping its functions in-tact.


Results

New 3D trade trouser becomes a best seller.

The apparel range grew substantially.

Sales of Scruffs apparel improved considerably.

Named 'On the tools' best workwear 2 years running, 2016 & 2017.

Scruffs tech jacket
Scruffs workwear award:best workwear brand 2016

Got a project that needs doing? I can help.
I'm currently available for freelance work.
If you have a project that you want to get started, think you need my help with something or just fancy saying hey, then get in touch.


© 2017 Rob Noble Design